Aha! I had an “aha” moment!

I’ve been struggling lately. The pieces haven’t been falling into place. Not like I imagined they might or even into any sort of order.

Bear with me for a paragraph or two, by the end of this post I think all will be clear 🙂

My struggle has been a loss of faith in myself and what I want to do. Well, not actually what I want to do, rather are there enough people out there like me who want to do what I want to do. Now, that does sound very confusing I know.

The whole business idea is built around showing my Helsinki, not necessarily the same as the official Helsinki version or any of the myriad of other tour operators about.

I think I am as close to rock bottom as I can get in this planning / pre-opening stage.

My aha moment came when I realised that I only need one person to believe in me. ME. While this is painfully self-evident now, last week this concept was clouded in a heap of doubts and negative thoughts. I was doubting the name, the idea, the source of customers. Everything just felt wrong.

I contemplated dumping the study, even though I enjoy it immensely. In the long run there will be benefits.

I contemplated dumping the volunteering, even though I enjoy it immensely. It pays to broaden ones’ horizons on occasion.

I contemplated dumping the book club, even though I enjoy it immensely. Despite the fact that I’ve been unable to read any of the books for the past few months, that one night of good food, good wine, good company does much to restore my spirit.

I contemplated dumping the cycling, even though I enjoy it immensely. Physical exercise and pushing the pain barrier can’t be beaten for getting those cogs turning in new directions. Some of my best ideas have come after a stint in the saddle. Followed by walking the dog 😉

Now that I’ve said aha out loud a few times, even in the shower (which resulted in a mouthful of soapy water – bleugh) I’m set to move forward. I’ve cleared the table (literally and metaphorically) and all of those positive thoughts are about to become actions.

More soon, just watch!

I do believe…

… I have a name! The chosen name has been on my list in one form or another for a while. After I stopped stressing about it, and just let the names gestate for some days it popped up front and centre!

I’ll share the full list (the good, the bad, the simply ridiculous and the plain ugly) after all the names have been registered.

Next step is to fill in my forms for the business registration centre, pay my fee, open a temporary new-business bank account, get my business plan all nice and shiny.

I have a serious case of butterflies (in the tummy!) and some sort of insomnia again. Once the name was there, I couldn’t fall asleep. All of the things I have to do kept crowding in to my mind. Little wonder I woke in the wee hours of the morning again, and the same things whirling around.

Short and sweet today. Moving on up – nothing can stop me! in the words of M People.

First comes the name…

I’ve been sitting here for a few hours now… working on the name. Helsinki Buy Design, the blog title is my first choice and the name that springs to mind first… although it is quite possible that the Business Name Registrar (PRH) will not accept it. Plus there is every likelihood that I can come up with something more inspiring and catchy. As one page suggested: quirky or functional!

At the same time I’ve been googling all sorts of combinations to see what other sites are out there. I’ve found tour pages, on-line tour guides, a heap of blogs, and similar business ideas to my own. Fortunately they are not in the same city. The good news, nobody is offering the type of tour that I’m looking at doing. Not yet anyway. Talking with people who know the market better than I do, has led me to believe that there will be competition quite soon.

The plan is to get the initial paper work in the system before the end of the month. Now, I’ve downloaded the initial startup package. 15 pages of text to go through. Ugh. In the meantime, I have managed to create a list of 26 names to ponder… Of course now that I have the list I’ve googled ‘How to choose a good business name’! (I’m wondering if I should have done that right at the beginning). So now, with the list in hand I have to keep in mind the following do’s and don’ts:

Do have a name that is memorable and easy to spell.  Do have a name that has a visual element. Do pick a business name that gives a positive connotation. Do have a name that include information about what your business does. Do try to keep the name short and easy to pronounce. (Maybe this means that I have to exclude the Finnish words…)

Don’t use generic names based on names, such as Heather’s Bar, John’s Hairdressing etc. Don’t use generic names that literally describe the product or service, like Computer Consulting Company, (that contradicts the 4th do from above!). Try to avoid geographical names. (I think this advice is not applicable for travel based business.) 

Now, to sit quietly and go through my list. Once I have a name, then comes the next stage. Stay tuned!!!